The POWER of PENNPennsylvania Carey Law School assigned The Perception to create a web experience to tell the story of their campaign
The POWER of PENN
Started with simple wireframes to lay out the majority of the content in the client provided outline. We wanted to create a story to highlight the key point of the campaign, via parallax site structure. Designed with storytelling in mind
Wireframes + Design created in Adobe XD
NAVIGATIONSCreated bespoke navigations throughout the site to guide users
THE DESIGNColor scheme used throughout the campaign site
CREDITSROLE / Wire-framing, UX design, UI Design, image editing, motion design
AGENCY / The Perception
CREATIVE DIRECTOR / Brian Anderson
STRATEGIST / Myles Kellam