The POWER of PENN

Pennsylvania Carey Law School assigned The Perception to create a web experience to showcase their law school’s vast achievements & accolades

The POWER of PENN

Started with simple wireframes to lay out the majority of the content in the client provided outline. We wanted to create a story to highlight the key point of the campaign using a parallax site structure. We focused on designing a system to tell the story of the school

Wireframes + Design created in Adobe XD

NAVIGATIONS

I created bespoke navigations throughout the site to allow users to skip through information

CREDITS

ROLE ★ Wire-framing, UX design, UI Design, image editing, motion design

AGENCY ★ The Perception

CREATIVE DIRECTOR ★ Brian Anderson

STRATEGIST ★ Myles Kellam